Bartlett Automotive Wins Marketing Strategy of the Year at the IGA Awards 2025
We’re absolutely thrilled to share the news that Bartlett Automotive has won the Marketing Strategy of the Year Award at the Independent Garage Association (IGA) Awards 2025, held at the Hilton Hotel in Birmingham on 12th September.
This prestigious national event celebrates the very best in the independent automotive sector across the UK, and we were incredibly proud to be named finalists in not one, but three categories:
- Consumer Choice Award
- Marketing Strategy Award
- Small Independent Garage of the Year
To come away with a win for our marketing strategy – against some of the most respected names in the industry is a real honour and one that we’ll cherish for a long time to come.
A Night to Remember
The awards evening was hosted by the brilliant Jon Culshaw, whose legendary celebrity impressions had the entire room in fits of laughter. His warm humour and quick wit set the tone for a celebratory night that we won’t soon forget.
It was also an amazing opportunity to meet so many passionate people in our industry fellow finalists, garage owners, technicians, and supporters all committed to raising the standard of independent automotive services in the UK.
Why This Award Matters to Us
Winning the Marketing Strategy of the Year Award is particularly meaningful because it recognises more than just advertising – it celebrates how we connect with you, our customers.
At Bartlett Automotive, we’ve worked hard behind the scenes to:
✅ Build a genuine, recognisable voice that reflects our values
✅ Improve how we communicate our services and expertise
✅ Engage our local communities with useful, honest content
✅ Make it easier for customers to find, understand, and trust what we do
Our strategy has always been simple: put the customer first, and make sure our communication is as strong as our service. This award confirms we’re on the right track and we’ll continue building on this success.
Sharing the Success
This award doesn’t just belong to us, it belongs to everyone who’s been part of our journey.
- To our incredible team at Bartlett Automotive: thank you for your enthusiasm, hard work, and passion for the job.
- To our loyal customers: we truly appreciate your trust and continued support you’re at the heart of everything we do.
- To our marketing behind the scenes: for creative input and helping us bring our message to life.
And finally, congratulations to all the other finalists and winners it’s inspiring to see the bar continually being raised for Independent garages across the UK.
What’s Next?
We’re not stopping here. This award has only fuelled our drive to keep improving how we serve and support our customers.
Keep an eye on our website and social media for more updates, behind-the-scenes insights, and community news and if you haven’t visited us in a while, now’s a great time to see what’s new at Bartlett Automotive.
Here’s to the next chapter and thank you again for being part of our story.
